论文标题
探索Instagram教练之间的心理健康沟通
Exploring Mental Health Communications among Instagram Coaches
论文作者
论文摘要
使用在线社交网络（OSN）来支持遇到心理健康问题的人们的使用已大大扩展。本文研究了Instagram影响者的角色，他们专门指导患有心理健康问题的人。使用97K帖子的数据集，我们表征了此类用户的语言和行为特征。我们探讨了这些观察结果如何影响受众的参与度（如喜欢的衡量）。我们表明，这些帐户提供的支持根据其自称的专业身份而有所不同。例如，宣布自己为作者的Instagram帐户所提供的支持少于将自己标记为教练的帐户。我们表明，越来越多的信息支持在一般通信中对用户的参与产生积极影响。但是，在Instagram帐户类型中，词汇对参与的影响并不一致。我们的发现阐明了这个研究不足的话题，并指导心理健康从业者如何改善外展活动。
There has been a significant expansion in the use of online social networks (OSNs) to support people experiencing mental health issues. This paper studies the role of Instagram influencers who specialize in coaching people with mental health issues. Using a dataset of 97k posts, we characterize such users' linguistic and behavioural features. We explore how these observations impact audience engagement (as measured by likes). We show that the support provided by these accounts varies based on their self-declared professional identities. For instance, Instagram accounts that declare themselves as Authors offer less support than accounts that label themselves as Coach. We show that increasing information support in general communication positively affects user engagement. However, the effect of vocabulary on engagement is not consistent across the Instagram account types. Our findings shed light on this understudied topic and guide how mental health practitioners can improve outreach.
