学术文献库

Rumors have ignited revolutions, undermined the trust in political parties, or threatened the stability of human societies. Such destructive potential has been significantly enhanced by the development of on-line social networks. Several theoretical and computational studies have been devoted to understanding the dynamics and to control rumor spreading. In the present work, a model of rumor-telling in opinion polarized networks was investigated through extensive computer simulations. The key mechanism is the coupling between ones' opinions and their leaning to spread a given information, either by supporting or opposing its content. We report that a highly modular topology of polarized networks strongly impairs rumor spreading, but the couplings between agent's opinions and their spreading/stifling rates can either further inhibit or, conversely, foster information propagation, depending on the nature of those couplings. In particular, a controversy-seeking mechanism, in which agents are stimulated to postpone their transitions to the stiffer state upon interactions with other agents of confronting opinions, enhances the rumor spreading. Therefore such a mechanism is capable of overcoming the propagation bottlenecks imposed by loosely connected modular structures.